Mudge Designs
Design Challenge
Design your own professional brand identity. It must be distinctive, authentic and memorable to evoke your brand essence. Done well, it will provide a competitive advantage to position you from others in the field. It should describe succinctly who you are, what you do, and what you promise to deliver.
Deliverables
2 x 3.5 Business Card
8 x 10 Letterhead and Second Sheet
#10 Envelope
A2 Envelope
Solution
I am a "visual navigator" of design, branding, and illustration. This messaging helps to clearly communicate my brand, what it stands for, and what it promises to deliver. The front of the card features a sleek boat graphic that symbolizes navigation and connection to the ocean, while the clean typography emphasizes professionalism. The back complements this with an illustration of birds, representing freedom and creative exploration, while clearly presenting contact details. The overall design is minimalistic, memorable, and authentic to build credibility, trust and resonate with ocean loving businesses in need of visual communication.




